Welcome to the Franconia Notch region, in the heart of New Hampshire’s majestic White Mountains! This strikingly beautiful area encompasses the communities of Sugar Hill, Franconia and Easton. We invite you to take the “road less traveled” and discover our charming, quintessential New England villages. Take time to explore this magnificent region, long renowned as an unspoiled natural paradise. The Franconia Notch Chamber of Commerce pages are jam-packed with useful information on lodging, shopping, dining, services, winter sports and area events. Click on a seasonal scene at the right to discover just a few of our unique treasures, or select a bottom button to go directly to the information you are seeking.